This is a spot for the Nissan Pregame Shift. A branded portion of the primetime Saturday night College Football broadcast on ESPN. My role was design, animation and color grade. Nissan’s agency TBWA / Chiat Day loved this spot so I ended up creating another version with the Nissan Juke. I also designed graphics and animation for the Nissan sponsored Heisman Trophy event.
Five spots for The Expendables. Here’s the spot with Stallone and the whole group of action stars. I designed these and did all of the 3D, compositing and color grade.
Tom Cruise and Cameron Diaz pay a visit to Sportscenter in classic action movie style. This spot aired heavily on ESPN during the World Cup. I did the visual effects on this one.
I designed and animated seven spots for Prince of Persia. One of these spots aired during each game of the NBA Eastern Conference Finals. Each spot jumped back through time to capture the story of one of the players from past to present. This one is for KG.
Hornitos “New Year’s Everyday” Directed by Ben Nott and Phil Boston. I edited the spot and designed the motion graphics. It ran in Times Square during New Year’s Eve 2010 on the mega billboard right under the Times Square ball. This was part of a larger campaign for Hornitos that I executed.
The advertising campaign for Edge of Darkness included a sponsored NFL segment on ESPN. I designed the end page for the spot.
One of my clients produced a brand spot for News Corp. They brought me in to animate the logo. The animation is based on the new branding by mcgarrybowen.
Reese Witherspoon “In Bloom” Visual Effects
Reese Witherspoon launched her own fragrance with Avon called “In Bloom.” I created the visual effects for the trailer. This included some digital hair styling, set extension and lots of roto. This clip shows some of the before and after.
THE KENNEDYS is a reality show starring pro skater Terry Kennedy aka TK. I designed and animated the main title for the show.
Here’s a fun main title I animated for a new reality show starring
circus legend Bello Nock “The World’s One And Only Comic Daredevil.”
Every year Reebok has a global sales meeting where they give out awards to the most innovative and effective marketing concepts. I designed the motion graphics for the show.
The 2009 International ANDY Awards are the first big award show of the year for advertising. The show is organized by the Ad Club of New York. Pitch One brought me in to handle the video content for the show.
“Oh, right - the award ceremony itself. It was awesome.”
Kelly Samarnak of Just An Online Minute
2009 International ANDY Awards
mark is a brand created by Avon focused on young women. The brand has been carefully designed to help Avon connect with this audience. They use video pretty extensively to create content that will entice consumers to become part of the community. I created the motion graphics for the current video content on the mark website.
JobFox is a startup that is working on revolutionizing job search by dynamically matching employers with job seekers. It was founded by Rob McGovern one of the founders of Career Builder. I designed and animated a Flash Demo for JobFox to help them tell their story and connect with their audience.
” Ben has an uncanny ability to translate difficult consumer learning themes into easily digestible creative for our clients, some of which are Fortune 500 companies. He has consistently produced relevant and concise but artful work that helps us communicate very subtle concepts to multiple audiences within our client companies. He has consistently produced relevant, concise and artful work that help us communicate very subtle concepts to multiple audiences within our client companies. His work contains the kind of utility that allows us to show the president of a company, his brand managers, their R & D teams and even new hires with no prior knowledge. The production value of his work is far above and beyond and he continually pushes to create new ways to present complex information for us. He not only takes direction well, but provides creative input during the planning, and at this point can direct the project with only minimal involvement from our team. Ben has been an invaluable asset to our creative organization.”
Chris Hosmer
Design Strategy Group
Design Continuum
Ben Powell is a designer based in NYC.
